Providing a great in store experience powerfully contributes to making a brand iconic.
Benefits of mystery shopping:
- The mystery shopping programme creates a culture of ongoing development and improvement.
- “If you can’t measure it, you can’t manage it”. Your employees will have the important customer experience factors at the front of their minds as they will be focusing on them.
- Saves unnecessary expenditure on advertising and promotion to attract new customers
- We can monitor what aspects of the customer experience have the greatest effect on the NPS (Net Promoter Score) and use this to prioritise what to put in the action plan for the next wave.
In addition to monitoring your own business, the Experience Boutique also carries out Competitor Benchmarking Research.
This will allow you to see where your strengths lie in relation to your competitors. These factors can then be highlighted to attract new customers and to set you apart and so that existing customers remain loyal to your brand.
We also offer Brand Recommendation Mystery Shopping.
This allows you to see how your brand is being recommended by a third party or independent retailer.
Examples of sectors for which Experience Boutique offers a mystery shopping service:
Hair and beauty salons
Health and Beauty
Coach and bus companies
… and many more!
Find out how Experience Boutique can help your business today. Contact us via our online form.